CoreMedia Systems to Open Los Angeles Office
DRTV Specialist Allison Bloom Joins Company to Lead West Coast Client Service
FAIRFIELD, NJ, February 14, 2005— CoreMedia-Systems Inc., announced that it will open an office in Los Angeles in June, 2005 to serve its growing west coast client base. The company also announced that Allison Bloom is joining the company to expand client service to the west coast.
“Growth on the west has exceeded our expectations, opening an office in Los Angeles gives us a strong local presence for our direct response clients.” said Glenn DeKraker, President and CEO of CoreMedia-Systems. “We are very pleased that Allison Bloom has joined CORE as our first employee in the new office. Allison lives in Los Angeles and has deep experience in DR. She will help our clients maximize their ROI with CoreDirect.”
Prior to joining Bloom served as a buying supervisor at KSL. Prior to that Bloom was at PKPF and InterMedia.
Based in Fairfield, N.J., Coremedia Systems Inc. was founded in 1992. The company develops and supports CoreDirect, the most widely used technology in America for the planning, purchasing and analysis of direct-response television commercials.
CONTACT: Glenn DeKraker, CEO, CoreMedia Systems Inc.: 973-276-0882, or Steve Ellwanger, Press Counsel Group: 203-856-8303.
Corporate website: www.coremedia-systems.com