CoreMedia’s Mission

Our mission is to design, develop and implement world-class response management and analysis software solutions.

Founded in 1992, CoreMedia is a company with deep experience in traditional agency media buying and management systems.

This includes attribution modeling, call center forecasting, agency of record data marts, response management workflow, marketing analytics and advertising ROI measurement.

Our executive team brings over 70 years of experience in the media systems development space. Beyond that, our pool of developers and analysts have over 100 years of industry related experience.


Each member of our team has their own unique talents. Together we make sure your software investment produces profitable returns for your business.

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Glenn DeKraker, CoreMedia Systems

Glenn DeKraker, Founder, CEO
Glenn founded CoreMedia Systems in 1992, after helping launch Marketing Resources Plus, developer of the first integrated buying and planning software solution for both broadcast and print media. His leadership earned CoreMedia a spot on the Inc. 500 and on Deloitte’s list of fastest-growing New Jersey technology companies. Glenn’s philosophy on open software standards and system integrations has resulted in partnerships with virtually every system and data supplier the response industry depends upon.

Susan Renaldo, CoreMedia Systems

Susan Renaldo, President, Chief Operating Officer
Susan joined CoreMedia in 2015. She has an extensive career in the advertising and media space including high level account management, system implementations, operations, finance and consulting. Susan has worked with a wide range of organizations, such as PricewaterhouseCoopers, NBC, and Mediaocean. Her experience spans all aspects of the industry – media, traffic, creative, accounting, talent residuals and direct response.

Kevin Gaffney, CoreMedia Systems

Kevin Gaffney, Executive Vice President, Product Strategy
Kevin joined CoreMedia in 1996 and played a key role in syndicating CoreDirect while co-designing the system with A. Eicoff. Kevin is a skilled client advocate, providing leadership for business, product, and workflow development. He is a well-known and called upon industry expert, frequent speaker and moderator at media conferences throughout North America.


We at CoreMedia have a collaborative culture of inclusion, that encourages employee growth through professional training and certification. We work as a team to deliver cloud-based software solutions to our clients.

CoreMedia Entrance, CoreMedia Systems, CoreMedia Solutions, Media Buying software
Lunchroom, CoreMedia Systems, Media Buying software

Join Us

We recruit for creativity, enthusiasm and experience. If you qualify, e-mail your resume along with a few words describing your talents to:

We are proud to offer an exciting workplace and generous benefits:

Medical, Dental, Vision and Disability

Web-based and Instructor-led Professional Training and Certification Programs

Vacation and Personal Time, Employee Discounts, Employee Assistance, Casual Dress and Convenient Suburban Location

Competitive Compensation, Profit Sharing, 401K Match, Credit Union, and Referral Bonus Program