CoreMedia Expands West Coast Office
Adds Marie Huitsing as Account Executive
Fairfield, NJ, August 24, 2009— CoreMedia Systems Inc. announces the expansion of its West Coast team with the addition of Marie Huitsing as Senior Account Executive, a new position at the country’s leading provider of direct response advertising technology.
Huitsing will report to Lindsay Schaubman, Director of Client Services.
Before joining CoreMedia Systems, Huitsing was Media Director at Marathon Media, a DRTV agency located in Santa Monica, CA, having started at Marathon nine years earlier as a media buyer and planner.
“We have been growing steadily in the Western region and expect that growth to continue,” said Glenn DeKraker, CEO of CoreMedia. “Despite the poor economy, direct response is flourishing. We’ve never seen more interest in our technology.”
“We are pleased to have Marie on our team. She has nearly a decade of experience with CoreBuy and CoreDirect, in addition to a strong background in DRTV,” said Schaubman. “With our West Coast client base expanding rapidly, Marie will fit right in and hit the ground running.”
Before Marathon Media, Huitsing was a founding partner of This Month in Music Inc, a Malibu-based media and marketing consultancy. Prior to This Month in Music Inc., she was a media buyer and planner at Abacus Media in Santa Monica, where she worked on such accounts as Universal Music, Warner, Sony, Disney, BMG/Arista, EMI, FOX and RCA.
A graduate of the University of San Francisco, Huitsing began her media career at Rawkus Records in San Francisco.
Based in Fairfield, N.J., COREMedia Systems Inc. was founded in 1992. The company develops and supports CoreDirect, the most widely used technology in America for the planning, purchasing and analysis of direct-response television commercials.
CONTACT: Glenn DeKraker, CEO, COREMedia Systems Inc.: 973-276-0882, or Steve Ellwanger, Press Counsel Group: 203-856-8303.
Corporate website: www.coremedia-systems.com