COREMedia Celebrates 16th Anniversary with Benefit Event

COREMedia Celebrates 16th Anniversary with Benefit Event

Celebration to Benefit Keep A Child Alive

New York, NY, April 29, 2008— COREMedia Systems, Inc. celebrated its 16th Anniversary with a party at the Club Marquee in the heart of Manhattan, to benefit Keep A Child Alive. More than 300 Direct Response professionals attended. The annual event, first held in 2007 to benefit Project Red, celebrates the success of the Direct Response industry while creating awareness for charity.

This year’s beneficiary, Keep A Child Alive is an urgent response to the AIDS pandemic ravaging Africa. With 28 million dead, the disease continues wiping out entire societies, threatening economic infrastructure and creating tragic devastation in the family structure.

“We appreciate the support of this year’s sponsors,” said Glenn DeKraker, CORE’s CEO, “especially Nielsen Sigma, who, once again, was our Platinum Sponsor. Our Gold Sponsors include, Active International, Broadcast Response, and OMG Direct. We also had 23 Silver Level Sponsors.”

Based in Fairfield, N.J., COREMedia Systems Inc. was founded in 1992. The company develops and supports CoreDirect, the most widely used technology in America for the planning, purchasing and analysis of direct-response television commercials.

CONTACT: Glenn DeKraker, CEO, COREMedia Systems Inc.: 973-276-0882, or Steve Ellwanger, Press Counsel Group: 203-856-8303.

Corporate website:

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