Rowe Media

Rowe Media aims to improve client’s business by providing strategic media planning through the use of accountable forms of media.  Since inception, Rowe Media has helped to open a DRTV agency in Florida, acted as Media Manager overseeing $30 million in DR media spend, helped to migrate a client from 100% online to a more balanced media mix through the inclusion of DRTV, and consulted on how to increase profits through including online leads as part of the optimization process for DRTV.  Susan was part of the original team that developed URL/Vanity tracking and custom ID tracking through Core Direct, and has been instrumental in helping Core to upgrade their offering.

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