COREMedia-Systems Promotes Langrock to President and Chief Operating Officer
FAIRFIELD, NJ, January 9, 2006—
COREMedia Systems Inc., the leading provider of direct-response software tools and services in North America, has promoted Carl Langrock to President and Chief Operating Officer.
Langrock, 44, a resident of Wayne, NJ, who joined COREMedia in 1996, most recently was Executive Vice President. In his new position he will manage the company’s day-to-day operations, with primary emphasis on client service and software development.
“Carl’s diverse background and creativity are a powerful asset to our company and largely responsible for our industry position,” said Glenn DeKraker, Chief Executive Officer of COREMedia. “His leadership enables us to continuously innovate with new products and services that drive our clients’ success.”
Clients of COREMedia Systems include A. Eicoff and Associates, Doner, Grey Direct, Halogen Media, McCann Relationship Marketing, MindShare, Mullen Advertising, OMD, Rubin Postaer & Associates and Zenith/Optimedia.
Before joining COREMedia, Langrock was Manager of Business Analysis at Active International, the world’s largest media trading company. While at Active, he developed a spot buying optimizer system and management systems for print media, client contracts and traffic. Prior to Active, Langrock was Vice President of media research at Rosenfeld, Sirowitz, Humphrey and Strauss, a top 50 brand agency, where he managed all media software and media research relationships, oversaw development and infrastructure and lead media research presentations and applications.
Based in Fairfield, N.J., COREMedia Systems Inc.
was founded in 1992. The company develops and
supports CoreDirect, the most widely used technology
in America for the planning, purchasing and analysis
of direct-response television commercials.
CONTACT:Glenn DeKraker, CEO, COREMedia Systems Inc.: 973-276-0882,
or Steve Ellwanger, Press Counsel Group: 203-856-8303.
